Organization and management of your content
Once your content needs have been identified and the relevant components have been created, the next step is to make sure that your scheduling and distribution strategy is in place. Our custom solutions allow for the proper organization and management of the content that will be displayed on the signage system. The software allows inserting new pieces of content into the system’s library, organizing it in a hierarchical fashion using a tree structure or tags based metaphor.
Timely content scheduling and delivery
Our system allows the network owner to build playlists of content segments, since the goal of a digital signage network is to show relevant, time- and place-specific information. These playlists can be simple linear lists or dynamic lists that extract and integrate data from external data source (from weather and stock info to inventory and other business systems). The content management software must identify which files are needed and deliver them correctly, along with the necessary scheduling information, over the computer network, which may be a combination of virtual private networks and the Internet.
Methods of content transfer
Content transfer can happen between content servers and media players either by using the push method (content server is responsible for sending the necessary content and schedules to down each player), the pull method (each player is responsible for requesting new content files and schedule updates from the central server) or a hybrid method using a combination of the two (typically in larger, more widely dispersed networks).